_TIPA_Awards_2014_Logo_300It is that time of year when the industry’s Tipa awards are announced.

These are understandably used by the winners to tell the public of the achievement.

There are bound to be a number of PR announcements.

Nothing from Nikon & Canon yet, who always seem to win, with others in the mix from time to time for cameras and lenses.

Likewise from Sigma who always seem to do well in lens terms.

But starting the procession is Tamron for their SP 150-600 f5.6.3 Di VC USD.

Not a lens I have used or even picked up so I can’t comment, except to say such a range has obvious ‘subject’ appeal in a number of genres, and is not easy to design or make to high standards. So well done Tamron.

Here is the official press release:

Tamron wins TIPA awards 2014
SP 150-600mm F/5-6.3 Di VC USD wins



April 23, 2014, Saitama, Japan – Tamron Co., Ltd. (President & CEO: Morio Ono), a leading manufacturer of precision optics, has announced the innovative ultra-telephoto zoom lens with a focal length range of 150mm to 600mm, SP 150-600mm F/5-6.3 Di VC USD(Model A011), has been a awarded the TIPA  AWARD/BEST EXPERT DSLR LENS Award.

Reason for winning TIPA award (from original statement)

The Tamron 150-600 mm lens, for full-frame and APS-C DSLRS (with 1.5Xmagnification factor) incorporates VC (Vibration Compensation, Tamron’simage stabilization technology), a fast USD (ultrasonic silent drive), and eBAND (extended bandwidth and angular dependency) coating, for flare and ghosting reduction. The lens employs 20 elements in 13 groups, with the front group containing 3 ED glass elements. The circular, 9-bladed diaphragm provides exciting bokeh effects and maintains the circular shape even at 2 stops down from maximum aperture. The included SILKYPIX Developer Studio for Tamron uses optical data to correct any distortion, light falloff and chromatic aberrations.

TIPA Awards
These awards are presented each year by the Technical Image Press Association (TIPA) to top photo and imaging products.TIPA is made up of the chief editors and technical editors of 28 camera and imaging magazines from 14 countries including European countries, USA, Canada, South Africa, and Asia.

End. (25/04/14).